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Empowering Your Team for Success: How Equity Management Drives Results

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  • Harvey John Equity Team
Updated: 13 April, 2023
Featured
  • ESOPs

We spend a lot of time communicating with organizations, from traditional decision-makers like founders, CFOs, and owners to critical influencers such as HR managers. But no matter who we are conversing with, one of the most crucial bottlenecks we continue to hear is the problem of managing equity.

That should come as no surprise as there are numerous disparate Flavors of equity, each with its complexities. So where do you ask for support? In the same manner, going to an expert and paying a premium for personalized advice, there are numerous top-notch ways to access dependable info on the manifold components of equity management. Surely, you can figure out some advice online, but most enterprises have situational requirements and unique preferences in place.

Equity has become incredibly complex and, hence, inaccessible to investors, employees, and owners. It would be more valuable and appreciated to everyone involved if it were more straightforward and easier to grant, issue, and control. With this idea in mind, we drafted this article to unravel numerous facets of Equity Management.

Explaining Equity Management

Equity management refers to the process of managing and creating owners in your organization. This may sound simple, but it includes all from tracking changes and reporting in ownership to upgrading and updating docs, conversating with stakeholders, staying compliant, and consulting with board directors. Equity management consists of everyone from in-house admins and external investors to board members and employee stakeholders. With this in mind, let's explore its types.

Types of Equity

In an organization, there are two types of equity - allocated and unallocated shares. The crucial responsibility of equity management is to know them in sheer detail to figure out the right balance between them.

Allocated Equity: Allocated equity refers to the equity that has been distributed or granted to specific individuals or entities within an organization. This can include equity issued to founders, investors, employees, executives, or other stakeholders according to agreed-upon terms and conditions. Equity typically represents ownership stakes that have been formally granted or assigned, and the recipients may have certain rights, privileges, or obligations associated with their allocated equity.

Unallocated Equity: On the other hand, Unallocated equity refers to the equity that has not explicitly been distributed or granted to any particular individuals or entities within an organization. It may be set aside or reserved for future allocation or distribution and may be used to accommodate future needs or changes in the organization's equity structure. Unallocated equity may also be referred to as "unissued equity" or "unreserved equity," It may be subject to allocation decisions by the organization's management, board of directors, or other relevant parties.

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An organization's allocation and distribution of equity can be complex and typically involve legal, financial, and strategic considerations. It's essential to understand the specific terms and conditions associated with allocated and unallocated equity within an organization, as they can have significant implications for ownership rights, voting rights, dividends, and other matters related to equity ownership. Consulting with legal, financial, or other professionals can provide further guidance on the nuances of allocated and unallocated equity in a specific organizational context.

What do Equity Administrators do?

Equity administrators are those who set the basics of equity management and they're responsible for managing equity management systems and processes that organizations have in place. Here is a list of responsibilities that equity administrators are required to take care of:

Cap Table Management

The capital table records all the companies' securities, such as convertible notes, equity grants, warrants, and stock. They also respond to who owns them. The cap table management gets more complicated as companies keep allocating securities. The role of equity admin is to give board-approved equity to stakeholders to process exercises. Moreover, they also update the table after every material or financial event. Furthermore, they are also the updated copies to the stakeholder where the changes are marked.

Shareholder Management

One of the core parts of managing equity is to update the investor stakeholders and employees on organizational growth. With immense knowledge about the company, they find it like investing. Tracking them in this loop requires time and tech. Additionally, general investor updates are mandatory after allocating electronic certificates. These updates involve customer wins, key metrics, hires, and the organization's trajectory. The management can also ask for additional funding or an introduction when required alongside updates.

Tracking Company Equity Transactions

Another main task that equity administrators must take on is situating all the shares of the organization allocated to investors–who have been issued shares, who have sold shares, and so on. One should register this info securely for future reference and review.

Board Members

Another crucial component of equity management is board management. You generally need to get your board's approval to issue equity, accept new funding rounds, and hire executives, all of which require sharing sensitive documents and offering updated cap tables and valuation reports.

Core Benefits of Equity Management

Equity management effectively manages and administers equity (ownership) in a company or organization. It involves various practices, policies, and strategies to ensure equity is appropriately distributed, utilized, and protected. Here are some core benefits of equity management:

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Fair and Transparent Distribution of Equity: Equity management ensures that equity is distributed fairly and transparently among employees, shareholders, partners, or other stakeholders. It helps prevent discrimination or favoritism in equity allocation and ensures everyone gets a fair share based on their contributions, performance, or other relevant factors. This promotes a positive work environment, encourages employee loyalty and commitment, and fosters a sense of ownership among stakeholders.

Alignment of Interests: Equity management aligns the interests of employees, shareholders, and other stakeholders with the overall goals and objectives of the organization. When employees and other stakeholders have a stake in the company's equity, they are more likely to be motivated and committed to its success. This helps drive better performance, innovation, and long-term sustainability of the organization.

Retention and Attraction of Talent: Equity management can be an effective tool for retaining and attracting top talent. Equity-based incentives, such as stock options or restricted stock units (RSUs), can be used to reward and retain key employees, executives, or other valuable contributors. Equity ownership gives employees a sense of right and vested interest in the company's success, which can lead to increased loyalty, commitment, and retention of top talent.

Wealth Creation and Financial Incentives: Equity management provides opportunities for wealth creation and financial incentives for employees and other stakeholders. As the company grows and becomes more valuable, equity ownership can increase, leading to potential economic gains for stakeholders. This can be a robust motivator for employees and other stakeholders to work towards the growth and success of the company.

Flexibility in Capital Structure: Equity management provides flexibility in the company's capital structure. A company can optimize its capital structure by balancing debt and equity financing by effectively managing equity. This can help the company raise capital, manage risk, and pursue growth opportunities strategically and efficiently.

Compliance and Risk Management: Equity management helps ensure compliance with relevant laws, regulations, and corporate governance principles. Proper equity management practices ensure that equity issuances, transfers, and other equity-related transactions comply with applicable laws and regulations. This reduces the risk of legal and regulatory non-compliance, potential fines, and reputational damage.

Improved Decision-Making and Board Governance: Equity management can improve decision-making and board governance. When managed correctly, equity ownership can facilitate effective communication, engagement, and decision-making among shareholders and board members. This can lead to better governance practices, increased accountability, and more informed and strategic decision-making, which are critical for the organization's long-term success.

Therefore, effective equity management offers several benefits, including fair and transparent equity distribution, alignment of interests, retention, and attraction of talent, wealth creation, financial incentives, flexibility in capital structure, compliance, risk management, and improved decision-making and board governance. It helps organizations create a positive work environment, foster an ownership culture, and drive sustainable growth and success.

Conclusion

Hopefully, this blog has given you a robust fundamental understanding of equity management and how equity management software can help your company. Vega Equity is an impeccable equity management and cap table platform that you can utilize for your organization. Get in touch with us today to know more about the offerings.

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